Political Parties With Two Distinct Philosophies Try To Woe Voters This Election

With less than two months before the upcoming election, what factors will determine who occupies the White House? For the candidates, tailoring the message to specific groups of voters is the name of the game.

A report by the Pew Research Center found that the philosophies of the two major parties have solidified since 2008. Republicans are more conservative and Democrats more liberal. But the election will shed light on significant voting blocs.

Tara McGuinnes is executive director of the Washington based Center for American Progress, a progressive think tank that generates ideas to make the country fair and equitable.

"There's been an interesting debate about how women will play a critical role in the voting bloc this year. A number of policy issues that have come up — from equal pay to the type of healthcare access that some women should have. Millennial voters — that's a generation of 95 million Americans and they can have huge impact on the election."

It's expected that the two residential campaigns will spend a lot of time trying to sway independents, even though their minds may have already been made up. This is University of Houston political science professor Richard Murray:

"A lot of it is party voting. Most Americans now that vote, identify with one party or the another, and it's party hard to get them to cross over in this polarized environment. So, mostly the vote is driven by traditional party patterns; although in a high visibility race like president, the personality — the likability of the candidates — is also a consideration."

Both President Obama and Mitt Romney can expect their respective bases to vote for them as the candidates represent diametrically opposed viewpoints on virtually every issue. Jenard Jenkins is press secretary with the Harris County Democratic  Party:

"Mitt Romney and the Republicans represent a party who want to take away womens rights to make their own choices regarding their health and reproductive rights. They want Latinos permanently locked out of any chance of economic opportunity. And we're also talking about going back to the disastrous policies of George W. Bush, at a time when we are seeing the economy turn around."

But Jared Woodfill, chairman the Harris County Republican Party, says there's a lot of energy and enthusiasm from people who want to end the era of big government that was ushered in.

"We've got a president, who has spent over a billion dollars trying to stimulate this economy, told us unemployment would never go above 8 percent. It hasn't been this high for this long since WWII. We've got a $16 trillion dollar debt and poverty is at a record high. So the Obama economic agenda for this country has not worked. President Obama said it best. If he couldn't solve this problem in four years, then it was time for a new direction. That new direction is Governor Romney."

You can bet both parties will be spending a lot of money to encourage even more people to vote than in 2008 when turnout was higher than in any presidential election in more than 50 years.

Bio photo of Pat Hernandez

Pat Hernandez


Pat Hernandez is a general assignments reporter who joined the KUHF news staff in February of 2008...